- Three Dimensions of Emotional Design
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Tuesday, 10th November 2009
Emotional Design is both the title of a book by Donald Norman and of the concept it represents. The main issue is that emotions have a crucial role in the human ability to understand the world, and how they learn new things. For example, aesthetically pleasing objects appear to the user to be more effective, by virtue of their sensual appeal. This is due to the affinity the user feels for an object that appeals to them, due to the formation of an emotional connection [with the object].
Tags: Aesthetics, Affect, Behavioural sciences, Don Norman, Donald Norman, Emotion, Emotional Design, Human-computer interaction, Industrial design, Interaction design, Psychology, User-centered design