Social media has become the new buzzword of the web. As businesses wake up to realise the power of social media and the way it can accelerate the Search Engine Optimisation (SEO) process, more and more companies are venturing towards Social Media Optimisation (SMO). Read more – ‘How to Optimise Your Social Media Profile’.
If you’ve ever wondered how to go about the whole social media thing, Lon Safko, author of the Social Media Bible suggests 10 commandments that go a long way to embracing the phenomenon. Read more – ‘The Ten Commandments of Social Media’.
A web community is a web site (or group of web sites) that is a virtual community. Web communities in recent times commonly take the form of a social network service, such as Facebook, Upcoming and Last.fm, an Internet forum, a group of blogs such as WordPress.com and Blogger, or another kind of social software web application. Read more – ‘The Four C's of Community’.
You're a YouTube addict with a serious amount of uncut video footage that you want to upload. If you want to transform that footage into an Oscar winning video clip that will be viewed millions of times, you'll need to do a little editing. But buying editing tools isn't a cheap pasttime. Read more – ‘Online Video Editors’.
Adobe Integrated Runtime is more than just hot air, it traverses the previously unexplored space that exists between the Web and desktop applications.
Up until very recently, the void between the Web and the desktop seemed like a schism that could not be crossed. But since AIR's 1.0 release in February this year, a whole host of other applications are emerging to compete with AIR in the single site browser space. Read more – ‘More Than Just Hot AIR – Single Site Browsers’.
In the late 1990s, a large multi-national technology corporation, hoping to become a major force in online advertising, bought a small start-up in a sector that was believed to be the "next big thing". That corporation was Microsoft and the start-up was Hotmail. Hotmail and Microsoft established web-based email as a must-have application for personal use. The addition of Hotmail to the Microsoft inventory promised to increase the companies online revenues that were being dominated by Yahoo!, Google and AOL amongst a host of others. Read more – ‘Online Social Networks: Everywhere, Yet Nowhere’.
On the Web, a walled garden is an environment that controls the user's access to Web content and services. In effect, the walled garden directs the user's navigation within particular areas, to allow access to a selection of material, or prevent access to other material. Read more – ‘Open Standards: Break Down Those Walls’.
I’m not a big fan of the BBC’s recent website redesign! While I believe that a few structural and hierarchical elements could have been addressed better, the overall result of this redesign is too “Facebook” and Web 2.0 for my liking; exactly what an online news site does not need. Who are the BBC trying to appeal to? They have gone from being content centric to design and technology centric. This in itself isn’t a bad thing, but I don’t understand the BBCs motivation for doing so. Read more – ‘BBC Appealing to the Facebook Generation’.
In a clear attempt to play devils-advocate, "Facebook is designed to suck up all your free time so that you become a slave to 'the network'". What we have yet to see is Facebook drip-feeding that free time back to you at a premium; it will happen! Read more – ‘Playing Devils Advocate to Facebook’.
