Dieter Rams is a German industrial designer closely associated with the consumer products company Braun and the Functionalist school of industrial design. Many of Rams’ designs — coffee makers, calculators, radios, audio/visual equipment, consumer appliances and office products — have found a permanent home at many museums over the world, including MoMA in New York.
Tags: aesthetic design, Apple, Architectural design, Braun, Design, designed products, designer, Dieter Rams, environmentally friendly, Industrial design, industrial designer, innovative, Jonathan Ive, less is more, longevity, products, The Design Museum, understandable, unobtrusive, Usability, useful, Vitsœ
Emotional Design is both the title of a book by Donald Norman and of the concept it represents. The main issue is that emotions have a crucial role in the human ability to understand the world, and how they learn new things. For example, aesthetically pleasing objects appear to the user to be more effective, by virtue of their sensual appeal. This is due to the affinity the user feels for an object that appeals to them, due to the formation of an emotional connection [with the object].
Tags: Aesthetics, Affect, Behavioural sciences, Don Norman, Donald Norman, Emotion, Emotional Design, Human-computer interaction, Industrial design, Interaction design, Psychology, User-centered design