Google’s addition of a page speed signal to its search rankings algorithm officially links performance with search engine marketing. The loading speed of a web page affects user psychology in a number of ways, and now it can effect its rankings as well.
Tags: Charles, Chrome, Fiddler, Firebug, Firefox, Google, Google Chrome, search engine, search engine marketing, Search engine optimization, search rankings, search rankings algorithm, Smush It, web debugging, Webmaster Tools, Yahoo, YSlow, YUI Compressor
Social media has become the new buzzword of the web. As businesses wake up to realise the power of social media and the way it can accelerate the Search Engine Optimisation (SEO) process, more and more companies are venturing towards Social Media Optimisation (SMO).
Tags: api, Bing, blog, facebook, Google, Internet marketing, Online social networking, Ping.fm, Real-time web, search engine, Search engine optimization, search engines, Social Media, social networking profiles, social networks, Twitter
Many questions about website architecture, crawling and indexing, and even ranking issues can be boiled down to one central issue: How easy is it for search engines to crawl your site?
Tags: Canonical, Google, Index, Information retrieval, Microsoft, Robots exclusion standard, search engine, search engine optimisation, search engines, url, URL redirection, Web archiving, web crawlers, Web search engine, webmaster, world wide web, Yahoo
Carpe diem on any duplicate content worries: Google, Yahoo and Microsoft now support a format that allows you to publicly specify your preferred version of a URL. If your site has identical or vastly similar content that’s accessible through multiple URLs, this format provides you with more control over the URL returned in search results. It also helps to make sure that properties such as link popularity are consolidated to your preferred version.
Tags: Canonical, Duplicate content, Google, Microsoft, search engine, search engine optimisation, Search engine optimization, search engines, search results, SEO, Uniform Resource Identifier, url, web application, Yahoo
One of Google’s mantras is to never settle for the best. The perfect search engine, says Google co-founder Larry Page, would understand exactly what you mean and give back exactly what you want. Given the state of search technology today, that’s a far-reaching vision requiring research, development and innovation to realize. Google is committed to blazing that trail. Though acknowledged as the world’s leading search technology company, Google’s goal is to provide a much higher level of service to all those who seek information, whether they’re at a desk in Boston, driving through Bonn, or strolling in Bangkok.
Tags: Bangkok, Boston, co-founder, Google, innovation, mantra, philosophy, Search, search engine, search service, search technology, web works
An increasingly popular technique among websites and in particular, blogs, is the idea of making URLs search engine friendly, or safe, on the premise that doing so will help search engine optimisation. By removing the obscure query string element of a URL and replacing it with keyword rich alternatives, not only makes it more readable for a human being, but also the venerable robots that allow our page content to be found in the first place.
Tags: .htaccess, All, Apache, ColdBox, ColdFusion, Fusebox, HTTP, httpd.conf, ISAPI, Microsoft, mod_rewrite, New Brunswick, None, PHP, search engine, search engine optimisation, search engine robots, search engine safe, url, URL rewriting, USD, web applications
A web community is a web site (or group of web sites) that is a virtual community. Web communities in recent times commonly take the form of a social network service, such as Facebook, Upcoming and Last.fm, an Internet forum, a group of blogs such as WordPress.com and Blogger, or another kind of social software web application.
Tags: Accessibility, assistive technologies, bbc, Community, connectivity, Content, context, continuity, CRM, facebook, Flash, FriendFeed, Google, HTML, Information Architecture, Internet forum, iphone, king, Last.fm, LinkedIn, mass communications, meme, N95, Nokia, Nokia N95, party social media services, re-worked web interface, Remember The Milk, respective web browsers, RSS, search engine, search engine optimisation, SEO, Social Bookmarking, Social Networking, social software, The Guardian, The Web, Twitter, unique selling point, User Agent, User Science, usp, virtual community, Web 2.0, web accessibility, Web communities, web community, web robots, web-based community, web-capabilities, YouTube
In the past, the US has held a near monopoly not only in ColdFusion-based user groups, but also conferences, with CFUnited, cf.Objective() and the more general Adobe MAX leading the way.
Tags: Adobe, Adobe ColdFusion, Adobe MAX, Aral Balkan, BlueDragon, Brighton, cf.Objective, CFUnited, ColdFusion, Coldspring, conference, Edinburgh, europe, Flex, Frameworks, Fusebox, Hal Helms, London, Mach-II, Microsoft, Model-Glue, Peter Bell, Peter Elst, Railo, Scotch on the Rocks, Sean Corfield, search engine, Silverlight, Simon Bailey, Spry, technology-agnostic topics, united kingdom, United States
British web compliance expert, Magus, joins forces with BSI to raise online standards.
Tags: Accessibility, brand, British Standards, British Standards Institute, compliance, effectiveness, function, Industry, legal, Magus Ltd, online brands, online performance, organisational web standards, PAS 124, Performance, Publically Accessible Standard, search engine, search engine optimisation, SEO, The Web, Web, web accessibility initiatives, web compliance experts, Web Compliance Following, web presence, Web Standards, website
The web has a wealth of information on email, CRM, database and search marketing. In this post I list just a few. Feel free to offer more suggestions.
Tags: CRM, E-mail Marketing, email, Larry Chase, Marketing, Publications, search engine, search marketing, Web Marketing Today, website